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As discussed extensively, SEO is a comprehensive, long-term strategy focused on optimizing individual web pages and content to rank higher in SERPs. It is important to find a balance between creating content that is valuable to the user and optimizing that content for search engines. Ensure that you provide value to the user and...

For example, for search engines like Yahoo and Bing, on-page keyword factors are of primary importance, while for Google, links and hyperlinks are more important. If you're feeling adventurous, it's worth figuring out if you can specify a canonical version for your pages. But if you don't canonicalize your URLs yourself, Google will try to...

Enter any domain, and we'll show you top competitive SEO metrics, such as Domain Authority, top pages, ranking keywords, and more. Another proactive way to earn backlinks from media and journalists is by positioning yourself as an expert source. This involves responding to requests for expert commentary or insights on specific topics. Frequently asked questions about...

One way to do this is by incorporating a clear call-to-action (CTA) on your website. A well-placed CTA can guide visitors to take specific actions, such as signing up for a newsletter, making a purchase, or contacting your business. Richards shared that by creating content that addre­sses semantically relate­d topics and answers common questions improved...